Orchard Analytics is an analytics consultancy that helps high-growth companies build their data infrastructure and serves as their part-time data team. The company, based in New York, has worked with Square, Thinx, and Care/of on various aspects of data management. Co-founders Roland Cassirer and Ryan Brennan have experienced numerous instances where clients' dashboards appeared broken before important meetings, leading to a loss of trust in the underlying data and Orchard Analytics' services. To address this issue, Orchard Analytics has started using Metaplane, a data observability platform that alerts them to emerging data quality issues in real-time, allowing for proactive resolution of problems before they impact business operations. This has helped build trust with clients and opened up opportunities for higher-value projects.