In the current "measure everything" era, CIOs must navigate the vast amounts of data generated by their companies' measurement systems to find actionable insights that can drive business success. To achieve this, successful CIOs need to focus on revenue-producing activities, provide real insights rather than just reports, and create systems that allow for timely action. They also need to invest in flexible systems that can grow and evolve alongside the company, and enable their organization to become a data-driven business.