In a rapidly evolving digital landscape, finding the right solution for customer identity and access management (CIAM) is more critical than ever. A webinar featuring Mark van Oppen, Chief Revenue Officer, and Zoe Farrell, Solutions Engineer, highlighted FusionAuth's unique approach to addressing modern identity challenges. Traditional approaches such as multi-tenant SaaS, DIY solutions, and legacy CIAM systems are limited in their ability to meet the complex requirements of today's digital interactions. In contrast, FusionAuth offers a dedicated copy of a full-featured CIAM product for each customer, delivering flexibility in deployment, control over updates, regional data compliance, and scalability. The company emphasizes the importance of system proximity, where authentication systems are aligned with application delivery teams' needs, allowing for parallel development and testing environments. With its dedicated approach, FusionAuth provides both modern capabilities and operational team control, making it an attractive alternative to traditional CIAM approaches.