Fivetran has introduced a Pendo connector in beta, allowing businesses to centralize data on user-product interactions without requiring coding. Pendo helps companies improve product experiences for customers by capturing interaction data and providing personalized guidance and feedback. The documentation provides instructions on setting up the connector and includes an entity relationship diagram (ERD) of the schema. Businesses with a Pendo account can set up the connector to consolidate their data sources for more comprehensive metrics, while Fivetran's support team is available for assistance.