The widespread adoption of cloud computing has transformed the way organizations build, manage, and secure applications and data. The benefits include quick innovation, access to new technology, and reduced financial risk. However, challenges persist in cloud adoption, particularly for startups and small businesses, due to complexity, cost, and lack of consistent support. As a result, there is an increasing trend towards multicloud deployments, where each cloud is matched to the workload that best fits those needs. The mainstreaming of AI has also driven this shift, with 70% of enterprises expected to form strategic ties to cloud providers for GenAI platforms by 2025. Today's cloud buyers prioritize cost savings, community support, ease of use, scalability, and security when selecting a cloud service provider, and are increasingly exploring multicloud architectures to optimize cost and performance.