On August 10, 2012, Russ Reeder, President and COO of (mt) Media Temple, announced the acquisition of Virb.com at HostingCon. This acquisition allows (mt) Media Temple to expand its services beyond web developers and designers, catering to less tech-savvy individuals looking to create a blog or website quickly. Known for their customer support and culture, (mt) Media Temple aims to continue adding value to small business customers by providing more security and marketing services in the future.