Data Privacy Day 2021 highlights the importance of an always-on, secure, and private internet due to the increased dependence on the Internet during the COVID-19 pandemic. The year 2020 saw significant developments in data protection legislation globally, with a trend towards data localization in various jurisdictions. In 2021, Cloudflare will focus on helping customers meet their data protection obligations, enhancing privacy measures for personal data processing worldwide, and developing privacy-enhancing technologies. Key areas of focus include addressing international data transfers, dealing with data localization challenges, and doubling down on privacy-enhancing technologies such as Encrypted Client Hello (ECH), OPAQUE, Oblivious DNS-over-HTTPS (ODoH), and post-quantum cryptography.