Company
Date Published
Author
João Tomé
Word count
5259
Language
English
Hacker News points
None

Summary

In 2024, the trends in online behavior during Christmas and New Year's Eve remained consistent with those of 2023, demonstrating the enduring impact of cultural traditions on global Internet usage. In Europe, Christmas Eve continued to be the main offline moment, with significant drops in traffic reaching up to 67% in Denmark and 66% in Spain. In North and Latin America, December 25 remained a key day for reduced online activity, with traffic declines ranging from 26% in the US to up to 70% at midnight in Argentina. Across Asia, unique cultural events drove distinct periods of disconnection, with the Lunar New Year showing peak drops around January 29 in China, Hong Kong, Singapore, and Vietnam. The data reinforces the idea that traditional celebrations continue to shape our relationship with technology, even as the Internet connects billions of people worldwide.