Checkr has refreshed its brand identity to better reflect its commitment to building a community of empowered customers in the ever-changing hiring landscape. The new look and feel is designed to showcase the company's mission of creating a fairer future through innovation and technology. The brand attributes are centered around the concept of "clear", which means simple, transparent, or unclouded, and emphasizes fairness, intelligence, approachability, and transparency. The updated brand identity aims to deliver a delightful experience for customers, with a focus on customer needs, innovation, and global reach. The new visual identity features a vibrant color palette, streamlined designs, and a more intuitive navigation on the website. Checkr's community of professionals is growing, and the company is excited to meet its challenges with clarity and transparency in the future of work.