Salesforce integration is a process that connects Salesforce CRM with other platforms, applications, and databases, enabling seamless data exchange and synchronization. This connection enhances the overall functionality and efficiency of the business ecosystem by breaking down data silos and centralizing information. The core benefits of integrating Salesforce include improved data visibility, streamlined workflows, and enhanced automation. Various integration techniques, such as API integration, are used to ensure a smooth data flow, while different types of integrations cater to different requirements and complexity levels. Understanding the Salesforce integration architecture is crucial for successful integration, and common patterns include point-to-point, Enterprise Service Bus, and Hub-and-spoke integrations. Salesforce offers various integration options, including API integration, Salesforce Connect, Salesforce AppExchange, MuleSoft, and third-party integration tools like CData, io, Talend, Fivetran, and Stitch. Before implementing a Salesforce integration, it's essential to consider aspects such as creating an integration plan, deciding on an integration type, choosing an integration solution, preparing the data, and providing support and maintenance.