Synthesia is an AI-first video editing platform that aims to democratize the video creation industry by providing a collaborative platform for users to create and optimize professional AI-generated videos. The company was founded in 2017 by two AI researchers and two Danish entrepreneurs who recognized the need for a user-friendly tool to help individuals communicate their messages efficiently through video. With the explosion of Generative AI innovation, Synthesia's platform has become increasingly popular. In an interview with AssemblyAI founder and CEO Dylan Fox, Synthesia's co-founder and CEO Victor Riparbelli shares insights on building an AI-first company, including finding investors who understand your potential, adjusting your vision to fit market needs, balancing technology capabilities with use cases, and ensuring a deep understanding of the product's unique value driver. Riparbelli emphasizes the importance of anchoring yourself to your customer, being driven by curiosity, and having a sense of open-mindedness when developing a successful AI-first company.