Company
Date Published
Nov. 24, 2020
Author
Andrea Cookson
Word count
1157
Language
English
Hacker News points
None

Summary

In the SaaS expert series, Jason Lemkin shares insights on scaling a high-performing SaaS company. He emphasizes achieving product/market fit (PMF) by understanding customer needs and focusing on features that drive growth. Founders should leverage their superpowers to generate buzz and leads, while hiring salespeople who know the product well. Cross-functional roles like CRO are crucial for aligning revenue generation across marketing, sales, and customer success teams. During challenging times like COVID-19, businesses should focus on segments that are winning and adapt accordingly.