The NRF 2023 word cloud highlighted various themes affecting the retail industry, with data emerging as a key focus. Data's importance in driving personalized experiences and powering advanced features was emphasized at the event. Algolia, a Gold Sponsor of NRF 2023, showcased its API-first solution for composable commerce, focusing on search and discovery experiences. The company believes that the combination of data and AI is crucial to enhancing personalization in ecommerce.