The recent Ecommerce Search Trends 2023 report highlights the challenges retailers and ecommerce companies face in preparing for Black Friday. Many have started looking for innovative ways to scale and pivot, as the holiday season is becoming increasingly complex. Retailers need solutions that can handle dynamic and changing sales, automate labor-intensive workflows, and provide consistent merchandising across all channels. AI-based search solutions can be effective in boosting results based on real-time data, but also require control and flexibility. The report emphasizes the importance of finding scalable solutions that can handle frequent updates and massive changes without affecting search performance.