Company
Date Published
Author
Ashley Stirrup
Word count
1586
Language
English
Hacker News points
None

Summary

The COVID-19 pandemic has significantly impacted how people prioritize and spend their time online, with a surge in search activity across industries such as online education, groceries, and e-commerce shopping sites, while others like travel, real estate, and sporting goods saw significant declines. The biggest growth was seen in the education sector, with an increase of over 10 times in search volume, driven by parents working from home and seeking online learning resources for their children. There has also been a surge in searches related to self-improvement and skill development, such as learning programming languages and environments. Meanwhile, grocery sites saw a significant increase in search volume, with some companies experiencing a 6 times increase, likely due to the need for weekly staples and home delivery options. The beauty industry also saw growth, driven by people staying at home and practicing self-grooming, while industries like travel, real estate, and sporting goods were severely impacted by social distancing measures and lockdowns.