How Computer Vision Is Changing Sports

The global sports market is growing rapidly, with a projected value of $512.14 billion in 2023. Computer vision and artificial intelligence (AI) are playing an increasingly important role in the industry, enabling real-time video analysis, fitness and health tracking, sports predictions, and improving the overall fan experience. Key challenges facing the industry include player health and performance, fan engagement in the digital age, and venue evolution. Some exciting applications of computer vision in sports include sports analytics and strategy, injury prevention and rehabilitation, AI referee assistance, and enhancing the fan experience through augmented reality (AR) and virtual reality (VR). Companies at the forefront of this technology include the United States Tennis Association (USTA), AiSport, Hawk-Eye Innovations, Sportlogiq, Ludimos, and Tonal.