To Be Continuous: It's The Future

In this episode of To Be Continuous podcast series, Edith and Paul discuss Paul's blog post titled 'It's The Future'. They talk about the inspiration behind the article, its content, and the reaction it received from readers. The article humorously critiques the complexity in the Docker ecosystem at that time. It was a content marketing piece that went viral on Hacker News and led to partnerships for Paul's company. Despite some minor factual errors, the article was well-received by most readers who appreciated its technical detail and clever jokes. The discussion also touches upon the importance of focusing on business metrics rather than social media likes or shares in content marketing strategies.