Exploratory Product Analysis for Product & Engineering Teams

The text discusses how modern agile tools like Hex are enabling functional teams such as engineering and product to glean their own insights, built on top of the hard work of a data team. It highlights two major setbacks these teams encounter when they try to do analytics themselves: difficulty understanding data and its context, and the rigidity of product analytics tools. The text suggests that directly querying the warehouse is rarely the only option for Product and Engineering teams, as specialized product analytics tools provide simpler UIs for pulling and visualizing the data needed. It also mentions how some organizations have successfully used Hex to create a flexible, agile environment for their Product & Engineering teams to run their own investigations. The text concludes by stating that empowering Product and Engineering teams to explore their own data and answer their own questions can help companies make better decisions faster.