What is AI-powered site search? | AI Search | Algolia

AI-powered search is the next generation of search technology, enabling more relevant results that are adjusted in real time based on factors such as browsing history and intent. This type of search has the potential to significantly improve customer satisfaction, conversion rates, and revenue for businesses. With high expectations from consumers due to services like Netflix and Pinterest, AI-powered search can help bridge the gap between users' expectations and their search experiences. Understanding and appropriately responding to human language is a challenge for machines, but advancements in natural-language processing (NLP) and machine learning are helping computers interpret and respond to human speech patterns. As more use cases and opportunities for AI in search become apparent, the benefits of AI-powered search for businesses in day-to-day interactions with users are becoming clear.