Watch: How to build a collaborative environment around your product

Microsoft Word and Adobe experienced market disruption due to new entrants offering realtime collaboration features, such as Google Docs, Figma, and Miro. Building collaborative environments was challenging for companies like Figma, requiring large development teams or long development times. However, Ably's Spaces product simplifies the process by allowing developers to create collaborative spaces in just a few lines of code. This makes it easier for businesses to implement realtime collaboration features and focus on other priorities.