How Jet Agency fuels innovation with Zapier and AI

Jet Agency, an aviation company based in Boca Raton, Florida, connects clients with private airplane owners to facilitate private flights. The company uses its proprietary software, known as the "Grid," which was initially complex and slow to change. To overcome this challenge, Jet Agency adopted Zapier for marketing automation and later introduced it to its three-person developer team to automate connections between proprietary data systems. This allowed them to build a data bridge to connect their software with other apps, enabling faster implementation of new ideas and features, such as an AI-powered teammate called Jetson Booker. The integration also helped reduce manual workloads, freeing up sales teams to focus on high-impact tasks like sourcing quotes for private flights. With Zapier's automation capabilities, Jet Agency was able to scale its impact and ignite a culture of experimentation, allowing their people to find creative solutions to complex problems.