Apple Intelligence Unveiled: The Next-Gen AI Driving Personalized Experiences

Apple unveiled its branded 'personal intelligence system', Apple Intelligence, at the Worldwide Developers Conference (WWDC). The system is built on a family of generative models and can tap into third-party models like ChatGPT for more complex requests. Key components include an on-device foundation model, server-based foundation model, diffusion model for image generation, and coding model. Apple's approach to training and optimizing these models involves carefully curated datasets, post-training refinement, cutting-edge optimization techniques, and task-specific adaptation. The company has shared impressive benchmarks showcasing the performance of its AI system. Apple Intelligence is designed to enhance everyday tasks on Apple devices, such as intelligent text completion, advanced photo editing, smart Siri interactions, and personalized recommendations across Apple services.