Customer Service Expert Wati.io Scales Up on MongoDB

Wati.io is a customer service platform that uses MongoDB to manage and personalize conversations between businesses and customers. Founded in 2019 by CEO Ken Yeung, Wati initially focused on large enterprises but later expanded its services to cater to small and medium-sized businesses (SMBs). The company relies on MongoDB Atlas for scalability and efficient handling of high volumes of messaging data. Wati's platform enables automated customer engagement, lead qualification, and sales management. It also integrates with the WhatsApp Business API to improve commerce functions and enhance customer engagement. Looking ahead, Wati plans to integrate more AI capabilities into its platform and expand its integration with other conversation channels such as Instagram and Facebook.