Human vs. Machine: A Comparative Study on Creativity in the Age of AI

A study by Humboldt University research assistant Jennifer Haase and University of Essex psychology lecturer Dr. Paul Hanel compared human and AI-generated ideas' creativity using the Alternate Use Task (AUT). They found that Generative Artificial Intelligence (GAI) chatbots, such as Alpa.ai, Copy.ai, ChatGPT3, Studio, and YouChat, were about as creative (or uncreative) as most humans in generating novel uses for everyday objects. The researchers argue that creativity can be defined simply as "creating something new and useful," which aligns with our common-sense notion of creativity. While some chatbots may have seen AUTs in their training data, the study found no significant difference in originality among the five chatbots tested.