4 Ways Graph Technology Can Help You Prevent Fraud this Holiday Season

The 2019 holiday season is projected to be the largest in history, with online sales expected to increase by as much as 12%. However, this growth also corresponds to an increase in fraud attempts. Graph technology can help retailers prevent fraud during this busy period. Unlike relational database management systems (RDBMS), graph databases allow organizations to analyze all their data at scale and identify patterns of fraudulent behavior. They can be used to set rules for transactions, detect trends over time, and automatically freeze suspicious transactions in real-time. By leveraging the relationships between data sources, retailers can improve their fraud detection and prevention abilities during the holiday season.