/plushcap/analysis/datastax/2020-11-burberry-global-cio-mark-mcclennon-leveraging-technology-and-data-create-luxurious

Burberry Global CIO Mark McClennon: Leveraging Technology and Data to Create Luxurious Digital Experiences

What's this blog post about?

In this episode of the Inspired Execution podcast, DataStax CEO Chet Kapoor interviews Burberry Global CIO Mark McClennon about his career path and insights into the luxury digital experiences industry. McClennon emphasizes the importance of passion in one's career and how it led him to become the Global CIO of Burberry after nearly three decades at Unilever. He also discusses the significance of having an eclectic perspective, being customer-obsessed, and valuing people in business. As technology evolves, luxury brands are adapting by blending virtual and physical experiences together, such as creating virtual showrooms. The podcast is available on InspiredExecution.com, Apple Podcasts, Google Podcasts, and Spotify.

Company
DataStax

Date published
Dec. 1, 2020

Author(s)
DataStax

Word count
620

Language
English

Hacker News points
None found.


By Matt Makai. 2021-2024.