How to: Inclusive Early Career and College Recruiting

Cockroach Labs has been investing in early career recruiting since its inception, focusing on diversity and inclusion. The company adapted its strategy during the pandemic to include virtual events and partner with a mixture of new and old campuses/organizations. Key objectives for their Early Career recruitment strategy are building long-term investments, developing data-driven strategies, increasing employer awareness, and leveraging college recruiting as a vehicle for diverse talent development. The company focuses on targeted presence in classrooms and student organizations across the country, engaging with faculty and students at top computer science programs, raising awareness about Cockroach Labs and CockroachDB, and partnering with organizations fostering inclusion. They measure success through feedback from events, interview processes, and demographic data to ensure equitable growth in their program.