Are you getting value from your CPaaS?
Many enterprises initially choose CPaaS (Communications Platform as a Service) due to its convenience and complete communications stack. However, issues arise when scaling up, including increased costs, substandard coverage, and lack of control over network providers. Hidden carriers and margin stacking contribute to these problems, leading to latency, poor support, and additional markups on rates. Additionally, security risks and downtime can occur due to non-compliant or unreliable networks. To address these issues, businesses are considering unbundling their platforms and underlying telephony, allowing them to maintain control of call routing, extend coverage to more markets, and ensure connection quality. By using a trusted carrier like Bandwidth, enterprises can keep their CPaaS while saving on costs and obtaining compliant numbers in 65+ countries.
Company
Bandwidth
Date published
July 10, 2020
Author(s)
Jonathan Burns
Word count
958
Language
English
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