What is conversational search? All talk and all action | Algolia

The Earth's population is approximately 8 billion people, but by 2024, there will be more digital voice assistant units on the planet than humans. Conversational search technology enables users to speak naturally in their native language, making it easier for virtual assistants like Siri and Alexa to understand and respond to queries. This technology differs from traditional keyword-based searches as it processes complex sentences and factors in context from previous user interactions. Companies are recognizing the value of conversational search in creating personalized recommendations that go beyond simple transactional tasks. As a result, businesses need to incorporate this technology into their online platforms to better meet users' needs and expectations.