5 Voice Search Trends To Look Out For | Algolia | Algolia

Voice search, once predicted to outpace all other searches, has seen more modest growth than expected. However, voice-first devices and virtual assistants like Google Home, Alexa, and Siri have become increasingly popular in homes. Users are integrating voice search into their lives, leading to a change in search behavior. Modern internet users are moving away from traditional keyword searches and towards more conversational queries. Companies need to prioritize delivering a great search experience on their own websites and apps to optimize for voice search. Voice search is not just confined to personal devices; many physical stores are deploying it to their advantage as well. The future of voice search depends on how thoroughly companies adopt it, with the potential for AI capabilities to learn customer preferences and tie in relevant context such as location, weather, etc.