B2B ecommerce: trends & strategies for 2023 | Algolia

B2B ecommerce has evolved significantly in recent years, with buyers now expecting a user-friendly and personalized experience similar to that of the B2C world. To keep up with these expectations, businesses need to revamp their ecommerce platforms and adopt modern strategies such as AI search, personalization, content discovery, social media presence, and offering multiple sales channels. By embracing these trends, companies can improve customer satisfaction, increase conversions, and strengthen brand loyalty in the B2B market.