Brolly uses Aiven for Apache Kafka® to make sense of its customer’s social data

Brolly, a social media archiving & insights platform, needed a robust and compliant way to capture and store its massive volumes of customer data. The company partnered with Aiven to create a modern data infrastructure using Apache Kafka®. This partnership has significantly contributed to reducing system errors and operating costs while freeing up valuable IT resources for Brolly. Since implementing Apache Kafka, Brolly has been able to manage its resources better, resulting in a reduction in infrastructure total cost of ownership by 60% and an increase in operational efficiencies by more than 200%.