A competitive advantage in digital payments should not break your bank

Embracing digital payments has become crucial for both financial and non-financial businesses to stay competitive in today's market. Gordon MacMaster highlights six key lessons for companies moving into digital payments, including prioritizing customer experience, sharing information, offering loyalty programs, utilizing real-time data, and viewing payments as touchpoints rather than transactions. Aerospike offers a mainframe augmentation solution that enables businesses to handle real-time data effectively while maintaining their existing financial systems. The platform also supports AI-based solutions for fraud detection, risk modeling, identity management, and customer personalization. By adopting the right technology and following these key principles, companies can successfully implement digital payments and meet evolving customer demands.