Are you losing sports and betting customers through poor UX?
The article discusses the importance of second-screening for sports and betting app users, with 90% of US adults now online while watching TV. It highlights six key issues that could lead to customer churn in realtime UX for these apps. These include high latency, unsynchronized screens, loss of connection when changing networks, unreliable uptime, incorrect data delivery order, and inability to handle spikes in demand. The article suggests that addressing these issues can improve the user experience and reduce customer churn.
Company
Ably
Date published
April 9, 2018
Author(s)
Freddie Gadd
Word count
559
Language
English
Hacker News points
None found.